>
However, when it comes to viewing the product, the internet is not capable of showing the best physical aspects of the window/door/conservatory. That is where having a good showroom becomes incredibly useful. It is the sole opportunity for the customer to make their difinitive decision. Getting the customer in the showroom means you are able to guide them down the road of putting their signature on your contract. The showroom is the one tool, and the best, to best show what you have to offer.
Websites have now become a vital part of any business, especially for double glazing firms. However, the showroom will remain the most important organ of the business as people will always want to look at products with their own eyes. A service which the internet will never properly display.
>Yeah, but no point having a showroom when nobody knows its there. You can't really compare the two in this way.
Yes a showroom is vital for helping convert leads in to sales. The internet is vital for generating the lead in the first place.
All the time you keep being negative to the internet you're allowing a proportion of customers to never even find your showroom.
>I'm not being negative towards the interent, all I'm saying is that it can't do what a showroom can. The internet is vital in terms of getting your name out there and creating a public persona.
>Internet is an invaluable tool. Personally, in this industry, it should only be used for one thing, that being brand awareness.
Having a strong online presence is vital for every company in the 21st century. A website is only as good as the marketing behind it however. Using Google Adwords and SEO will do this.
The internet, especially websites are just another marketing channel really, but a channel that is worth investing in. Invest in online communications, whatever your industry will lead to success, evidence is showing this all the time
>Good to see you on here dude! Valid points taken on the website and SEO thing. Perhaps I need to talk to our Damion!
>From the research i am conducting for my dissertation and from what i have heard from people in the industry it really will help your business and is a really sound investment :)
>You can become our marketing guy when you pass!
>hahaha ;) i may give you some tips for free! :P
>Fair does! When do you finish Uni properly?
>Well my last exam is 15h May…But got accommodation until like end of june so prob stick around for abit. You should come over one weekend mate for a party!! :D
>Will give it some serious consideration! Did you stick with your blog, you started one a while back.
>Shud do mate. yeah still up and running, mostly use it for deals! Take a look:
https://sleepingduck.wordpress.com/
>Nice. I'll add it as a link on here too!