This week saw the introduction of yet another incentive to try and attract homeowners to the Green Deal. Energy and Climate Change Secretary Ed Davey announced that as of June this year, people in England and Wales would be eligible to claim up to £7,600 from the new Grean Deal Home Improvement Fund. This is designed to limit the cost of having any works done.
Climate Change Minister, Greg Barker, said: “The Green Deal Home Improvement Fund is another way the government is making it simpler and cheaper for people to stay warm and improve their homes.
“I want households across the country to benefit from more energy efficient homes and reduced bills through the Green Deal, and that is what the new home incentive fund will do.”
One Last Attempt
This is probably the last ditch attempt at making this quite frankly pointless government flagship scheme work. They are using the rather blunt method of giving people even more money in the hope that it suddenly sparks an interest. Unfortunately, the time in which this scheme could have been worth something has now well and truly passed. Poor planning, no funding for public advertisement and launched in one of the worst recession in the history of the UK economy, the Green Deal was never going to work.
Up to press, you can count the number of window installations done via the Green Deal one one hand. Now that truly is pathetic number, given the hard work bodies like the GGF did to get windows included within Green Deal in the first place. However I do believe that there is a probably political motive behind this last ditch attempt to jump start life into the scheme.
As we all know the European Elections are just days away (22nd May) and the main three political parties stand to be dealt a hell of a blow by the smaller, more independent parties, especially UKIP. The main parties will be using these elections as a tester, looking forward to how next year’s general election is going to go. They know it’s not going to be pretty. In all likelihood there probably won’t be a Lib Dem/Conservative coalition next year. This means that whatever government is formed next, they are going to be having a clear out of all the expensive and failed schemes. Green Deal is likely to be one of them. This may be a last attempt to save a Liberal Democrat policy from being shelved.
There has been simply no advantage from Green Deal other than to those running large council contracts doing home renovations. The normal residential market is practically untouched. The Government says it could take 20 years for the scheme to really bed in a become successful. But is a time period of that long workable in a modern age where everything happens so quickly? No.
The Government has also tried to claim that even if new windows and doors don’t see a benefit from Green Deal, at least the awareness of what new windows and doors can do will be increased. Well no, that hasn’t happened either. I’ve not dealt with a single customer that has come and seen me and said “I saw the Green Deal advertised the other week and I’ve come in to buy new windows and doors”.
Remember those Home Information Packs (HIPs) a few years ago? They got scrapped pretty quickly. So will this.
Full Green Deal Coverage
November 2013
Green Deal: What I Would Do
The other day, @eurocellplc asked me what I would have done differently in order to turn the Green Deal around. What a question to ask, so I gave them my answers. So this post is [...]
October 2013
The Big Fat Flop Continues
Another month and another set of stats has been released from the Government about Green Deal. Here are the underwhelming figures: Green Deal assessments to end of September stand at 85,177, up from 71,210 in [...]
September 2013
Yet More Damning Green Deal Stats
If only the Green Deal was as reliable as the amount of bad news it produces then it might have actually had a chance. Latest figures show that only 12 homes have had energy saving [...]
August 2013
Misleading Green Deal Propaganda
First of all, I would like to extend a thanks to @greendealcentrl for following me on Twitter. It is much appreciated. However, I got an e-shot from them the other day which I just could [...]
132
Have a guess what the number 132 means. Could it be number of windows I've sold this week? No. Could it be the number of tweets I've tweeted today? No. 132 is actually the number [...]
July 2013
Two More Nails In The Green Deal Coffin
Seriously, how long has this battered and bruised scheme got left? Within just a matter of days we have two new news stories both condemning the scheme in their own ways. The first of the [...]